Truly
Custom Fanny Packs

We designed and curated custom, fanny packs for Boston Beer Co.'s Truly Hard Seltzer. The client specifically sought a cost-effective, retail-inspired, fully customized product with a low minimum order quantity and a fast turnaround.

Following a few design iterations, we moved to production utilizing our direct import services. From ideation to delivery, we were able to successfully provide a fully-custom fanny pack in under two month's time. In addition, our solution resulted in a significant cost savings of 50% compared to using a basic stock item.